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Creating content that works

August 25, 2016

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A two pronged approach to generating sales
What to expect from your email marketing metrics

Blog

  • How to win at B2B email marketing
  • Could email marketing be delivering sales for your business?
  • Could email marketing fill your B2B sales pipeline?
  • How to keep your email marketing audience engaged
  • B2B email marketing: plain text or HTML?
  • How to Win at B2B Email Marketing

Webinars

  • Is email marketing still an effective B2B marketing channel?
  • Why a poorly planned marketing budget is as bad as no budget at all
  • Getting your email marketing right
  • Where’s your next quality conversation coming from?
  • What to expect from your email marketing metrics
  • Creating content that works

Factsheet

  • Email responses and bounces
  • Email marketing database management

Insight

  • How (and why) email marketing works
  • 5 reasons why you should do email marketing
  • Would you ignore 60% of your contacts?
  • Should you have your logo at the top of your sales emails?
  • What does stock photography say about your business?
  • Don’t shoot the messenger!

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