Factsheets and Insights

Factsheets

Browse through our fact sheets on different aspects of email marketing. They’re designed to keep you informed so you make the most out of email marketing for your business.

Factsheet2b

Email responses and bounces

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Factsheet3

Email marketing database management

Many clients come to us with questions about how best to manage their existing contacts database in order to get the most from it.

Download Factsheet3.pdf

Insights

Browse through our insights on different aspects of marketing. They’re designed to keep you informed so you make the most out of  marketing for your business.

howemailmarketingworks

How (and why) email marketing works

First things first – email marketing doesn’t work for everyone. It takes the right mix of content, target audience and approach to be able to generate interest in your product or service, and then turn that interest into sales. Miss out any one of these ingredients, and the chances are you won’t get the return […]

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emailnewbus

5 reasons why you should do email marketing

Love them or hate them, emails are still the most common internet activity in Britain today*. So while it may feel like you spend more time binning marketing emails than opening them, their potential reach is something that can’t be ignored. Get your emails to stand out in an inbox already bursting at the seams […]

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Insight6

Would you ignore 60% of your contacts?

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Insight4

Should you have your logo at the top of your sales emails?

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Insight3

What does stock photography say about your business?

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Insight2

Don’t shoot the messenger!

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Insight1

How will you seduce your customers?

How will you seduce your customers?

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Insight8 online

How many Tweets make a sale?

How many times would you say your business has to be in front of someone before they buy from you? 10, 15 times maybe?

Download Insight8 online